Brian Toomey

Founder, CEO

Brian Toomey

Brian focuses top line on digital and business strategy. With a background in academic psychology and neuroscience, he enjoys the combination of hard and soft data often found in web projects.

He enjoys combining design, data, and business to drive real changes to the bottom line of the businesses he works with. Brian also enjoys dabbling in permaculture, photographing nature, and foraging for mushrooms after it rains.

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Jess Spate, PhD

Analytics & Conversion Expert

Jess Spate, PhD

Jess is the resident implementation specialist. With a PhD in data mining and mathematics, Jess programs in Perl and loves to poke around in data. She also knows enough front-end design to run great split tests. She has close to a decade of experience combining SEO, SEM paid media and conversion testing to drive sales, leads and overall business wins. She is also an expert in Google Analytics and related web metrics tools, and offers training at colleges around the UK in web analytics. An avid outdoor adventurer, when not at work she can be found trekking, climbing or surfing in and around South Wales.

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Sheila Haab

Content Generation & Copywriting

Sheila Haab

Sheila is head copy and content writer at JB Analytics, with years of editing and writing experience in legal, sociological and advertising fields. She skillfully blends a critical eye for technical writing and style points with the desire for content to rank well in search engines, and convert users through to sales or leads. When not staring at a computer screen, she likes to play complicated board games and hike nearby trails–and is looking for a way to do them simultaneously.

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John Cook, PhD

Applied Mathematician and Statistician

John Cook, PhD

John is an advisor to JB Analytics in applied mathematics, statistics and software development. He helps companies make better decisions by taking advantage of the data they have, combining it with expert opinion, creating mathematical models, overcoming computational difficulties and interpreting the results.

Brandon Vehrs

Developer & Engineer

Brandon Vehrs

Brandon is a jack of all trades. He is an electrical engineer by training, with a broad base of experience in engineering (AutoCAD, SOLIDWORKS, electrical design, engineering scripting/programming for analysis and automation) and development (C++, CSS, HTML & Javascript) who also contributes to SEM research on information architecture, search optimization and online digital strategy. He is an avid cyclist, mountaineer, hiker and gardener.

Neil Graver

Front End Developer

Neil Graver

Neil is an expert front-end developer, with over 15 years experience in PHP, Javascript, CSS and all things WordPress who enjoys complex CMS customizations, data visualization and delighting clients. He lives outside London with his wife and two children.

Kate Horsington

PPC & Paid Media Specalist

Kate Horsington

Kate is an award-winning AdWords and PPC manager, highly respected in the industry and with experience handling some of the UK’s biggest PPC spends. She brings an outstanding level of dedication to her accounts and fully immersed the digital advertising world, always up to date with the latest opportunities for advertisers.